Wow Grooming
Wow Grooming

Made in the UK

An all purpose high quality and efficient range of dog shampoos, dog grooming finishing sprays and pet colognes for the dog groomer, dog salon, dog spa and pet owner at a competitive price range. Wow Grooming is an established UK Company

Our Pure filth shampoo

Our Testimonials

Now into my 4th year, working with Wow Grooming products and never looked back and look forward to promoting the products to all my pet owners

Barking Mad

Just got a chance to use the slicker today.  I have to say I absolutely love it. I have 7 slickers in my drawer and I always try and use them. Yours definitely is up there with the top Grooming suppliers and I used yours all day today and didn't even think to go for my trusty regular.

Tanya Salas

I would totally recommend Wow grooming. Fast delivery and great customer care. My order wasn’t complete when I received it as they were waiting for one of their 5 L shampoos to come into stock, so they sent me some 250mls to be getting along with until the new stock arrived. Amazing service, thank you 🐾🐾Muddy Mutts Essex


Love having a range of different shampoo companies in stock, but my go-to is WOW (Janet Rabbie) for a few reasons, the main one being salon staff allergies to ingredients found in products (Anaphylaxis - so pretty serious)
I just wanted to shout about Janet’s customer service lately. Took my allergy query seriously about the new oatmeal shampoo and got me the answers I needed. But delivered the rest of my order while I waited. They arrived damaged, due to not being ‘handled with care’ and when Janet told me she was in Essex a week later I told her I wasn’t in a rush and didn’t want her to have to pay out for extra postage. Janet hand delivered them to my door!! It was a very easy process and the damaged ones were collected

Vicki Robinson CPG

What we've been up to

Long-hair dogs and how to groom them

Long-hair dogs and how to groom them

We explore the characteristics of long-haired dogs and discover what it takes to groom and care for their coats.
Medium-hair dogs and how to groom them

Medium-hair dogs and how to groom them

Your medium-hair dog has a beautiful coat of fur that still needs plenty of maintenance to help keep it healthy and shiny. Let’s take a look at how to care for and groom your medium-hair dog’s coat properly.
Long-hair dogs and how to groom them

Long-hair dogs and how to groom them

We explore the characteristics of long-haired dogs and discover what it takes to groom and care for their coats.
Medium-hair dogs and how to groom them

Medium-hair dogs and how to groom them

Your medium-hair dog has a beautiful coat of fur that still needs plenty of maintenance to help keep it healthy and shiny. Let’s take a look at how to care for and groom your medium-hair dog’s coat properly.

#Wow Grooming and show us your results for a chance to feature on social